Red Wired » Youku http://redwiredrevolution.com China's Internet Revolution Tue, 13 Jul 2010 16:12:52 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 The top five tips of China’s Internet landscape http://redwiredrevolution.com/2009/08/the-top-five-tips-of-china%e2%80%99s-internet-landscape/ http://redwiredrevolution.com/2009/08/the-top-five-tips-of-china%e2%80%99s-internet-landscape/#comments Mon, 24 Aug 2009 15:43:20 +0000 Sherman http://redwiredrevolution.com/?p=75 As the last of the 14-part series in Global Times, this week we will try to sum up what are the key differences and how successful Chinese Internet competitors synthesized components from their Western counterparts, all the while innovating to accommodate the unique characteristics of the Chinese market.  Read article in Global Times.

]]> http://redwiredrevolution.com/2009/08/the-top-five-tips-of-china%e2%80%99s-internet-landscape/feed/ 1 Youtube on track to turn profitable http://redwiredrevolution.com/2009/07/youtube-on-track-to-turn-profitable/ http://redwiredrevolution.com/2009/07/youtube-on-track-to-turn-profitable/#comments Fri, 17 Jul 2009 15:01:00 +0000 Sherman http://redwiredrevolution.com/?p=8 Google said Youtube is on track to turn profitable – finally. The turnround is being driven by banner ads on the YouTube home page and “pre-rolls”. Read Financial Times article for details.
Its Chinese counterparts, Youku and Tudou, have yet to break even. But, at least, they seems to be on the right track. The majority of their revenue have been banner ads and “pre-rolls” ads when they formally introduced advertising program last year.
]]> http://redwiredrevolution.com/2009/07/youtube-on-track-to-turn-profitable/feed/ 3 Youku and Tudou: leading with profession content http://redwiredrevolution.com/2009/07/youku-and-tudou-leading-with-profession-content/ http://redwiredrevolution.com/2009/07/youku-and-tudou-leading-with-profession-content/#comments Mon, 13 Jul 2009 12:17:00 +0000 Sherman http://redwiredrevolution.com/?p=7 Youku - victor koThis is another of our articles at Global Times. It was the Editor’s Choice on the publishing date.

While US-based Youtube is derived from homemade videos, Chinese video-sharing sites, such as Youku and Tudou decided to focus on professional content such as TV shows and movies. They were able to do so because the TV and film industry in China is highly fragmented. With close to 300 TV stations and over 1,000 production houses, finding partners is not difficult. The person in the picture is Youku’s founder, Victor Koo.  Read more.
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